Marketing Plan in a Day

Get a ready-to-execute plan in a single day.

Has “create a marketing plan” been on your to-do list for too long?

Get it done with Marketing Plan in a Day.

You know you need a marketing plan to grow your business, but you haven’t had the time to sit down and make one. With Marketing Plan in a Day, we make the process as quick and painless as possible by knocking the work out and developing an actionable plan in one day.

Your only regret will be that you didn’t do this sooner.

Questions We’ll Answer

How are your competitors marketing themselves?

We’ll take a look at the competitive landscape to see who the key players are in your industry and what they’re doing.

How can you reach and engage potential customers?

Next we’ll build your buyer personas, so you have representations of your ideal customers to draw from.

How can you stand out from your competitors?

By identifying your company’s strengths, weaknesses, opportunities and threats, we can analyze where you have opportunities to stand out in the market.

What's the best way to communicate your strengths?

We’ll establish the key messaging themes to be used across channels that will communicate your strengths and support your brand.

Which channel & tactics should you use and what results can you expect?

With your messaging themes in place, we’ll create your marketing roadmap — the channels, tactics and tools to jumpstart your lead generation.

What should you be doing for the next 6 months to grow your business?

Finally, we’ll order your channels by priority and outline quick wins.

What to Expect

9am – 12pm

  • After introductions and reviewing the agenda for the day, we’ll run through our kickoff questions to learn about your company, goals, market and channels used.
  • As we gather information, we’ll flesh out your competitive and market landscape and begin analyzing your best opportunities to compete.
  • By late morning, we’ll have competitive and market research to review with you along with your buyer personas, SWOT and gap analysis. In confirming that we’re on the right track and incorporating your feedback, we’ll ensure we have a solid foundation on which to build our plan.

12pm – 1pm

  • Your project manager will take you to lunch while the strategy team begins creating your messaging themes.

1pm – 5pm

  • After lunch, you’ll have time to work at our office while we build out your plan.
  • Around 4pm, we’ll review your messaging, channels and project plan, get feedback and tweak as needed.
  • By 5pm, you’ll have your ready-to-execute plan!

Who it’s For

Marketing Plan in a Day is tailored to small businesses that:

  • Have annual marketing budgets of less than $25,000

  • Are looking for additional lead generation beyond networking and referrals

  • Are in need of process and tools to level up current marketing and lead generation efforts

  • Are interested in developing a formal marketing plan for the first time

“I like the process, and you figured out what we’re all about immediately. Absolutely worth it.”

Tom Salutz, Managing Director at DataCo Solutions

“We’ve had plans to do this for years, but as a small busy team we couldn’t find the time for it.  Getting it done in a day was an excellent use of 8 hours. The process was relaxed and easy, and it feels like you brought the fun back to marketing.”

Marcy Goetz, Chocolate Inspirations

Ready to get started?

Schedule a time to chat below.