IPMG – Print Ad Campaign
Print Collateral Landing Page Development for Insurance Provider
IPMG (Insurance Program Managers Group) had just launched a new solution called In-Sight, which integrates workers compensation, employee benefits and absence management to help businesses reduce costs and improve productivity.
Simple Machines helped IPMG introduce In-Sight to the market through a series of print ads in targeted industry publications, leveraging bold imagery and messaging to communicate the unique solution. To demonstrate the validity of the concept, the landing page included research and data, along with an infographic to visualize the potential benefits.